Five Reasons To Get A Professional E-mail Address
When running a small business, the most cost-effective and common form of communication is email. We'll show you how easy it is to get 'firstname.lastname@example.org' and how your business will benefit from having it!
1. It shows professionalism and credibility
First impressions are extremely important in business. Having an email address connected with your domain name makes your business look more established and professional. Lets face it, email@example.com will represent your business better than firstname.lastname@example.org. Customers, suppliers and other businesses you communicate with will feel a lot more comfortable in dealing with you.
2. It builds trust
Your customers will recognise your email address and can easily identify and link it with your business and website. This allows the business to appear more legitimate and will build trust with people looking for your business information online.
3. It increases brand recognition
A professional email address adds another identity to your business. Every email that's sent puts your brand in front of your customers, prospective customers and suppliers. Having a branded signature is a great way to increase your brand recognition.
4. You can separate your email addresses by department
Separating domains by department is particularly helpful for sorting incoming emails. Even if you’re a Sole Trader, you could benefit from having different addresses such as email@example.com, firstname.lastname@example.org and email@example.com. It also allows your business to appear larger than it actually may be.
5. You have it for life
Having an internet provider-based email address such as 'bigpond.com.au' means if you change providers the address will be removed along with the emails it has received. A professional email linked with your domain name stays registered along with your domain name or website address.
How do I get one?
You can get your professional email address powered by Google in your Honcho account. In just a few simple steps your business will be looking more professional and established! Click here to find out more!